Eco‑Friendly Stays with the Sustainable Travel Finland Label
Finland continues to lead the way in environmentally responsible travel. With a national strategy focused on preservation, education, and innovation, the country’s hospitality sector is embracing sustainability like never before. At the heart of this transformation is the Sustainable Travel Finland (STF) label — an official designation awarded to tourism businesses that demonstrate verified, ongoing commitments to sustainability. If you’re planning a trip to Finland and want to make conscious choices, here’s your guide to STF-accredited accommodation from Lapland to Lakeland.
What Is the Sustainable Travel Finland Label?
The Sustainable Travel Finland programme, developed by Visit Finland, provides a step-by-step framework for tourism businesses to adopt and maintain sustainability across operations. It includes staff training, energy and water efficiency measures, community collaboration, and third-party environmental certifications. Many STF-labelled hotels also hold international honours such as the Green Key or Nordic Swan Ecolabel — providing extra assurance of high standards.
STF certification is reviewed every two years to ensure continuous progress, making it one of the most rigorous sustainability initiatives in the Nordic travel industry.
Sustainable Stays in Rovaniemi and Finnish Lapland
Apukka Resort, Rovaniemi
Set between two lakes just north of Rovaniemi, Apukka Resort offers glass igloos and cabins rooted in eco-conscious design. The STF-accredited property employs renewable energy, waste minimisation, and nature-based activities — making it a flagship for sustainable Arctic tourism.
Santa’s Hotel Santa Claus & Santa’s Igloos Arctic Circle
This family-owned hotel group has earned the STF label for two of its Rovaniemi locations. With a focus on local procurement, low-impact operations, and cultural sustainability, these properties prove that luxury and responsibility can go hand-in-hand.
Ollero Eco Lodge
A secluded retreat by the Ounasjoki River, Ollero Eco Lodge is a haven for nature lovers. Its STF recognition reflects the use of sustainable building materials, low-energy heating systems, and curated experiences that respect local ecosystems and traditions.
These are just a few of the 30+ STF-accredited accommodations in the Rovaniemi region alone — many of which integrate indigenous Sámi culture, organic cuisine, and low-carbon infrastructure.
Sustainable Accommodation Across Finland
Hotel & Spa Resort Järvisydän – Lake Saimaa
One of Finland’s most renowned eco-retreats, Järvisydän in the Lakeland region combines historic charm with geothermal heating, solar panels, and locally sourced food. Its STF and Green Key accreditations highlight a strong commitment to environmental management and guest education.
Original Sokos Hotel Vaakuna, Kouvola
Part of a respected Finnish hotel chain, this centrally located property in southern Finland holds both STF and Green Key labels. Its initiatives include comprehensive recycling programmes, water-saving technologies, and a commitment to responsible catering.
Additional Notable Names
Many high-profile Finnish hotels, such as Arctic TreeHouse Hotel, Pyhä Igloos, and various Lapland Hotels locations, also hold STF or Green Key certifications. Each blends immersive design with practices like seasonal energy use, natural light maximisation, and zero-waste goals.
Why Choose STF-Accredited Hotels?
Booking STF-labelled accommodation ensures your travel supports:
- Verified environmental practices, including energy conservation and biodiversity protection
- Community integration, with local hiring and cultural sensitivity
- Sustainable food systems, from organic breakfast buffets to foraged menus
- Transparency, with certification backed by trusted national and global bodies
- Find out more here: https://fcb.visitfinland.com/en/discover/news/stf-labelled-hotels-and-venues-for-business-events/
Whether you’re seeking a city break in Helsinki or a winter escape under the Northern Lights, STF-certified hotels offer you peace of mind without compromising on comfort.
Planning Tips for Responsible Travel in Finland
- Use Visit Finland’s STF filter: Easily find STF-accredited options on regional travel sites.
- Travel off-season: Avoid over-tourism and experience a more authentic side of Finnish life.
- Consider your transport footprint: Many STF hotels offer bike hire, train access, or carbon-offsetting options.
- Ask questions: Hotels are usually proud of their eco credentials — ask about their initiatives and support their efforts.
Final Thoughts
Finland’s STF programme sets a global benchmark in sustainable tourism. Choosing accredited accommodation means your travel experience contributes to environmental preservation, local economies, and long-term climate goals — all while offering a uniquely Finnish sense of calm, beauty, and connection to nature.
Whether it’s a glass igloo beneath the Northern Lights or a lakeside lodge in the heart of the forest, STF-certified stays ensure that every moment of your journey is both memorable and meaningful.
To Find all if the STF Accredited hotels – click here
